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AI vs VAs vs Call Centers

November 18, 20252 min read

AI vs VAs vs Call Centers: The Smartest Option for Tebra, eClinicalWorks, and ModMed Clinics

Why This Decision Matters More Than Ever

Whether your clinic uses Tebra, eClinicalWorks, ModMed, or another EHR platform, your patient communication challenges probably look the same: high call volume, after-hours demand, and patient frustration when they can’t get quick answers.

The solution you choose to handle inbound calls directly affects patient experience, clinic efficiency, and bottom-line revenue.

Most clinics today rely on one of three approaches:

  1. Hiring a virtual assistant (VA)

  2. Outsourcing to a call center

  3. Some combination of in-house reception and #1 or #2

But there is another, more efficient, less expensive way. By leveraging the power of AI, MedCalls can transform the patient experience, increase appointment bookings, and improve care. Here’s a clear, comparison to show what separates MedCalls from the rest.


1. Virtual Assistants (VAs): Flexible Hours, Limited Capacity

Virtual assistants are popular because they seem practical and affordable. Many clinics bring on VAs for overflow or after-hours call handling. But they have structural limitations:

Pros:

  • Lower cost than a full in-house employee

  • Flexible hours

  • Can help with administrative tasks

Cons:

  • Require onboarding & ongoing oversight

  • Inconsistent patient experience

  • Time zone issues

  • HIPAA risk unless formally certified

  • Limited scalability — one VA can only answer one call at a time

Patients often sense when they’re speaking with a VA instead of someone in-clinic. For growing clinics, VAs can be a temporary patch, but they rarely scale.


2. Call Centers: Reliable Coverage, Weak Experience

Call centers have been the traditional fallback for clinics like yours. They offer 24/7 coverage, which solves the after-hours gap. But at a cost.

Pros:

  • 24/7/365 human availability

  • Can handle high call volume

  • Familiar option for clinics

Cons:

  • Expensive monthly contracts

  • Impersonal, scripted patient interactions

  • Long wait times

  • No insight into your clinic’s workflows

  • High churn and variable training quality

Patients hate repeating themselves. Call centers often force that — collect info → send message → your staff follows up later → patient delays care.

It’s coverage, but not care.


3. AI Reception (MedCalls): Modern, Integrated, and Built for Your EHR

This is where automation changes the game.

MedCalls is not a generic AI tool — it’s a healthcare-focused receptionist that integrates with your clinic’s workflows. It’s specifically built to work with EHRs like Tebra, ModMed, and EclinicalWorks, allowing it to:

What MedCalls Can Do

  • Answer every call instantly, 24/7

  • Schedule, reschedule, and cancel appointments directly inside your EHR

  • Route urgent calls to the correct provider

  • Send reminders and follow-ups

  • Handle high call volume simultaneously

  • Provide consistent, friendly patient communication

  • Maintain full HIPAA compliance

Unlike VAs or call centers, MedCalls updates your actual schedule in real time — no manual entry, no lag, no messages lost.

That creates a seamless experience that feels “in-house” to patients.


Experience the difference yourself. Book a free consultation and see how MedCalls AI can help you cut costs and improve patient care.

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